1972 Guild S-90 Electric Guitar

1972 Guild S-90 Electric Guitar

Put yourself in the board room of Guild (or Martin) back in the early 1970s. The era of folk music was passing and the electric boom was in full swing. What was an acoustic guitar maker to do to compete but make an electric guitar—such as this American made 1972 Guild S-90 Electric Guitar? And thus began the experiments. Guild did it. Martin did it. Fender did it in reverse by offering an acoustic guitar. Oh,…

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